Minorities to Entrepreneurial Majorities According to an Intuit report for 2020, the minorities in America will collectively become the majority of the population in the four largest states: California, New York, Texas, and Florida. They will comprise 40% of the national population with Hispanics being 20%. Many minority groups have segments that struggle with financial… Continue reading Minorities to Entrepreneurial Majorities
Category: Target Marketing
Female Business Owners are Primed to Take Over the World
Female Business Owners are Primed to Take Over the World Rolling back the calendar to 1948, only one-third of American women worked outside the home compared to 87% of men. As the decades rolled by, the gap has steadily narrowed as men’s employment rates declined and laboring women increased. Back in August, 2014, men had… Continue reading Female Business Owners are Primed to Take Over the World
Twitter Tip: How to Get Your Target Market to Follow You on Twitter for Free
Learn how to get your target market to follow you on Twitter, for free! Question: “How can I build up Twitter followers that are from my target audience instead of just random people? And how can I do this for free?” Answer: Assuming you clearly know the characteristics of your target audience, a smart and FREE way… Continue reading Twitter Tip: How to Get Your Target Market to Follow You on Twitter for Free
Advertising Secret: How to Get Advertising for Half the Price
Hotels do it. Airlines do it. Cruise lines do it. After they sell everything they can at regular or slightly discounted prices, they often find that they have a lot of empty rooms, seat, cabins. They know exactly what the cost of these spots are and they lose opportunity revenue if they do not sell… Continue reading Advertising Secret: How to Get Advertising for Half the Price